Audit + Strategy Session
Wendi Matt is a Greenville based photographer and stylist. Wendi is passionate about using her photography and stying skills to celebrate other women. She came to Winn Creative Co. to have an audit done of her current online material as well as a strategy session to develop a plan for growth.
“I feel much better about my business in that I have a clear idea of who I want as a client and what steps I need to take in order to attract that person. I feel much more confident about what I’m doing and where I need to go in terms of content and blog design because you helped me define who I’m targeting. I also have a better understanding of how to utilize social media to promote my business. I would 100% recommend you to any and everyone. You were easy to work with, the information you gave me was very valuable, the homework was clearly defined, and it was easy to implement.”
The audit of Wendi’s online presence included a review of her website and social media profiles. We analyzed how well each aspect supported her brand and achieved its purpose.
Our final report showed the gaps in brand development as well as opportunities for creating a more defined user experience.
Following a review of the audit, we took time to analyze how the results affected her plans for her business and how to best move forward. By the end of the session Wendi had a clear plan of how to move forward in several aspects, including:
- Website improvement
- Social media strategy
- Brand identity